Policies and placement
Deceptive screens before ads, rewarded ads on navigation buttons, gift wheels, banners stuck to menus, density, desktop interstitials and labels.
Product · Audit
The ConsentMode audit reviews the site on mobile and desktop and checks what it finds against Google publisher policies, the Better Ads Standards and consent requirements, without interacting with ads or changing anything on the site.
How we review
The audit maps published pages and subdomains and prioritizes what matters most in a policy review. Large sites are reviewed in full over the course of ongoing monitoring.
Each page is assessed the way visitors see it, on mobile and desktop, separating published content from what ads and plugins add.
The audit doesn't interact with ads, rewarded ad buttons or forms, doesn't sign in and doesn't change anything on the site. If the connection drops, it automatically resumes where it left off.
What it checks
Each area turns into findings with a screenshot, an explanation and a path to fix it.
Deceptive screens before ads, rewarded ads on navigation buttons, gift wheels, banners stuck to menus, density, desktop interstitials and labels.
Short or low-value posts, signs of scaled content, titles that promise what the page does not deliver, hidden text, pages that imitate the government and translations.
All 23 standards, each marked as checked automatically, partially or manually.
TCF message outside Europe, regions and Consent Mode v2 signals, and privacy policy content by region.
ads.txt, duplicate tags, site owner, footer pages, domain email with MX, SPF and DMARC, and language.
Subdomains discovered and audited one by one, redirects and campaign landing pages.
How it works
Clear limits
It is a read of the site, done from the outside. That defines what it sees and what it leaves untouched.
Two perspectives
The review separates content from ads and plugins.
The page as the visitor sees it, with the theme, plugins and ad spaces.
The content the page actually delivers.
What gets missed
Not out of carelessness, but because nobody opens thousands of pages at two widths.
Posts from years ago, with an ad layout that has since changed, are still in the sitemap and still getting visits.
A test environment or an old store on a subdomain may be live without anyone remembering.
A layout that looks fine on a computer sticks the banner to the menu on a small screen.
ads.txt, domain email and redirects do not show up when you just browse the pages.
In ConsentMode
No. The audit reads the site from the outside, like a visitor. There is no plugin or code to install.
No. The audit doesn't interact with ads and doesn't generate impressions or clicks.
Yes. Large sites are reviewed in full, and ongoing monitoring keeps track of new pages.
Audits are private. They only appear to other people if you publish a public profile for the domain.
No. Google is the one who decides. The audit shows the state of the site and what to fix beforehand.
The entire site, on mobile and desktop, checked without changing anything.